about US

We get the media to pay attention to you....

The senior level team at Newsworthy Communications has years of public relations experience working with clients of all sizes, from large agencies who depend on us for media relations, to small businesses who trust Newsworthy to secure ongoing or short-term coverage.

Newsworthy has helped build the brand and story of countless local and national companies over the years. The key to our success is the relationships we have built with reporters, producers and editors at print and television outlets. It’s not uncommon for media to come to Newsworthy Communications looking for story ideas.

There’s a reason we call ourselves Newsworthy: We know how to tell your story so everyone will listen.


Katie Welch Len

Partner & Media Relations Consultant
Newsworthy Communications
I love the news and helping local and national businesses put their story in the headlines. After years working at a number of top PR agencies in the Twin Cities, I decided to start Newsworthy Communications to bring my expertise and customized approach to PR, that has been the secret to my clients’ success, to companies of all shapes and sizes. The Newsworthy team is a group of talented, senior-level media relations professionals with backgrounds in the media, agencies and corporate settings. We are experts in strategizing for our client and coming up with angles and headlines that catch media attention. Whether you are considering developing a newsworthy event, needing PR for your restaurant or business, or need a spokesperson to showcase your product or event, we want to hear your story, learn about you, and more importantly, get you excellent publicity! Thanks for checking out our story – now we hope to hear yours!

Kristen Karpinsky

Partner & Influencer Relations Consultant
Bespoke Influence
I spent 20 years in professional sales before starting my own company to assist new entrepreneurs in the launch of their own product or service. I have been on both sides of media relations having done numerous media appearances with my own brands alongside pitching and placing clients on local TV segments. I launched Bespoke Influence as a way to help brands increase their visibility by partnering with fun, engaging, and trusted influencers. I am passionate about designing custom influencer programs for our clients and helping their business grow. Having a strong background in research and a passion for entrepreneurs, I love uncovering and testing new innovative products and services.
kelly plummer headshot


Newsworthy Communications
I started my career in television working in various postions including news anchor, reporter, producer, editor and promotions writer. I have worked with the Newsworthy Communications team for over 20 years, assisting with local and national media campaigns, and using my experience to present our clients stories in the best way to secure media coverage. My husband Steve and I live in a Northern suburb of the Twin Cities with our two children where I enjoy running, reading, gardening and wrangling my basset hound, overweight black cat and five chickens.


Newsworthy Communications
I have a background in partner relationship management, recruitment and Human Resources working with businesses of varying sizes. My compassion and ability to relate to people are skills I am very proud of. I am passionate about helping people and enjoy learning and discovering new things. My family, friends and travel are what bring me the most joy!

Adriana (Yana)

Newsworthy Communications
While studying Marketing in college, I became interested in learning more about the buzz that businesses create to promote themselves and gain awareness. Strategizing, organization and human connection are all integral parts of Public Relations which are skills I have been able to apply since working with Newsworthy Communications. I am looking forward to assisting clients in expanding their media presence!


Johnson Marketing Consultants Preferred Partner
Kira L. Johnson Marketing Consultants offers a variety of marketing services including retail real estate property marketing, small business, corporate and non-profit marketing development, event planning, sponsorship sales, implementation and execution to a broad range of clients.